Federal Government Marketing...

Seneca Creek understands that positioning and image are critical to increasing Federal sales.  Our federal sales consultants can implement a federal government marketing program to maximize your company’s exposure in Federal agencies and identify opportunities to pursue. It is important to recognize that the Federal buyer needs to feel comfortable that your company is committed to the Federal market and that you fully understand how to do business with federal buyers.

Seneca Creek’s federal government marketing consulting services include:

• Assessing your existing marketing program including web page and collateral material and provide improvements or create from scratch.
• Developing a lead generation program targeted to specific agencies, vertical markets, and channel partners.
• Creating a competitive analysis of your product and/or service line.
• Developing an advertising campaign to include ads, articles, and press releases.
• Coordinating the development of a series of executive level seminars targeted to increase your company’s exposure across selected agencies and to key decision-makers.  Executive Breakfast Seminar Series™.
• Representing your company at bid conferences, trade shows, affinity groups and other designated forums.
• Collecting and analyzing Federal procurement forecasts, as well as, historical procurement data.